Classic, effortless, organic basics

Bon was born out of designer Linda Smyth’s love of Parisian style and her obsession with finding the perfect white tee. The brand exists to provide women with luxury everyday pieces that are effortless, elegant and casual - drawing inspiration from muses Garance Doré, Emmanuelle Alt and Caroline de Maigret.

Bon’s quintessential colour palette consists of white, black and grey, but is also complemented by bespoke seasonal prints and (on rare occasions) a splash of colour. The garments are thoughtfully designed with utility and ease in mind, and are lovingly brought to life under ethical conditions. Bon uses only GOTS certified organic cotton and all garments are made locally in Australia.

Bon.  French for good.  Good for womankind.  Enjoy x


Note: All Bon Label’s Australian made products are ECA accredited.